Beginner’s Guide

• If you’ve never heard of Sponsored Products or haven’t started a campaign before, start at the beginning. By the end you’ll know everything you need to run profitable campaigns.
• If you already know how to set up campaigns, skip right to the part about optimizing.
• Something specific in mind? Search within this page by command+f (Mac) or control+f (Windows).

Here is an overview of the chapters:

• Chapter 1: Sponsored Products Ads and Their Importance
• Chapter 2: Basics of Sponsored Products
• Chapter 3: Setting Up Your Account
• Chapter 4: Optimizing Your PPC